Straight branches, thick, leafy tree tops and strong roots, Istrian bjelica knows her way up, soaking up the sun and air. She bravely resists the cold and the wind. Her strong character is emphasized by the flavor of her oil – bitter, pungent and spicy, like absinthe. She is patient and hardworking like an Istrian peasant. Her fruitful branches remind us of our ancestors' pride and their hard working hands that have fed the generations, inspiring them permanently with their strength and dignity.